Fractional CMO for Canadian Businesses Ready to Scale
Tap Into Top Tier Marketing Talent Without Breaking the BankCanadian Marketing Leadership Without the Overhead
Get executive-level marketing strategy, leadership, and results—without hiring full-time. Here is what I bring as your Fractional CMO in Canada.
A Real Strategy, Not Guesswork
Build and execute a marketing roadmap designed to drive leads, conversions, and long-term growth—aligned to your business goals from day one.
Team Leadership Without the Politics
I step in to lead your internal staff or agency partners, ensuring execution is focused, efficient, and results-driven.
Smarter Spend, Bigger Impact
From SEO and PPC to programmatic and social, I optimize your marketing mix to stretch every dollar and cut what isn’t working.
Brand Positioning That Sticks
Whether you’re entering new markets or elevating your brand, I help define your voice and message to stand out and build trust.
Metrics That Matter
You’ll finally have clear KPIs, dashboards, and campaign reporting—so you can see what’s driving real results (and what’s not).
Customer Journeys That Convert
From the first click to repeat purchase, I fine-tune your funnel so every step of the journey is optimized for conversion.
Cross-Border Expansion Expertise
Looking to break into the U.S. market? I bring proven strategies, tools and experience to help Canadian businesses go global—with confidence.

YES! Let's Talk How a Fractional CMO Can Help my Business
Introduction – What Is a Fractional CMO?
Why a Fractional CMO Is the Smartest Hire You’ll Make This Year
A Fractional CMO gives you executive-level strategy and direction—without a full-time salary commitment. Whether you’re launching a new brand, entering the U.S. market, or scaling digital efforts, I step in as your strategic lead to develop, execute, and optimize a marketing roadmap tailored to your business goals.

Meet Your Fractional CMO - Jennifer Taylor
With over 25 years of experience in marketing, brand strategy, and digital leadership, Jennifer has helped hundreds of Canadian businesses grow through every economic climate.
Jennifer is the founder of TaylorMade Digital and a trusted digital consultant for LocaliQ. From startups to $100M+ brands, her approach blends data-driven execution with big-picture thinking that moves the needle.
Jennifer has a sharp instinct for zeroing in on what’s holding a business back. She quickly cuts through the noise, spots blind spots others miss, and builds marketing strategies that actually get traction. Her rare ability to both strategize and execute makes her an unstoppable force in any business she partners with.
Let’s hop on a quick call, see if there is a fit and take it from there.
Who Should Consider a Fractional CMO in Canada
Is Your Canadian Business Ready for Strategic Growth?
Does This Sound Like Your Business?
- You’re spending on marketing with no clear ROI?
- Your internal team needs leadership
- You lack a unified strategy across all channels
- You want to expand into the US
- Canadian companies with $2.5m+ in revenue
- Multi-location businesses or franchises
- Travel, retail and e-Commerce brands
- Leadership ready to invest in growth
What Will You Get From A Fractional CMO in Canada?
What’s Included in Your Factional CMO Engagement
Marketing Strategy
Annual/quarterly roadmaps with KPIs
Team Oversight
Direction for internal or external teams
Performance Management
Execute SEO, PPC, email, programmatic, and social
Budget Planning
Channel allocation, cost-per-acquisition targets
U.S. Expansion Support
Market-entry and localization strategies
Reporting & Accountability
Transparent dashboards and insights
Why Canadian Companies Choose Jennifer Taylor
You’re not hiring an agency—you’re hiring a partner. I combine hands-on leadership and execution with powerful AI tools, campaign expertise, and cross-border knowledge.
My clients trust me to build what works and walk away from what doesn’t.
WAYS WE CAN WORK TOGETHER
Our Fractional CMO engagement options
Lite CMO
10 hours/month
-Strategic oversight & check-ins
Growth CMO
20 hours/month
-Lite plus full roadmap & channel management
Expansion CMO
Custom Package
-Growth plus full leadership & US marketing advisory
READY FOR BETTER MARKETING LEADERSHIP?
Let’s talk about where you are—and where you want to go. Book a no-pressure strategy session and let’s map the path together.
YES! Let's Talk How a Fractional CMO Can Help my Business

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Proudly rooted in Summerland, BC, helping businesses across Canada
Credentials You Can Trust
