Trusted by Canadian brands in construction, home improvement, retail, hospitality & automotive.
Stop Blowing Your Budget on PPC.
Start Building a Brand People Remember.
(No obligation, no pushy sales pitch. We don’t work that way…ask our clients!)
Brand Demand
Beats Search Demand.
Every Time.
When people already know you, your PPC spend drops
and your conversions increase.
Branding isn’t a cost. It’s fuel.
Way More Affordable Than Regular TV
Premium TV reach at low digital prices.
Strong Viewer Engagement
Customers watch your non-skippable message.
Zero In On Your Ideal Customer
Target by Postal Code, Buying Habits, Interests and More!
Brand Demand
Beats Search Demand.
Every Time.
When people already know you, your PPC spend drops
and your conversions increase.
Branding isn’t a cost. It’s fuel.
Way More Affordable Than Regular TV
Premium TV reach at low digital prices.
Strong Viewer Engagement
Customers watch your non-skippable message.
Zero In On Your Ideal Customer
Target by Postal Code, Buying Habits, Interests and More!
why connected tv
Your Best Customers Can’t Search for You If They Don’t Know You Exist
Most marketing chases the same customers with rising CPCs on Google and Meta. But here’s the real problem: what if no one is searching for your brand?
Brand demand beats search demand.
When people already know you, your PPC spend drops and your conversions skyrocket.
Connected TV Builds Demand Before Search Happens
Your brand appears while customers are relaxed, engaged, and watching the content they love.
Be the brand they think of before they ever open Google.
stay top of mind
Lower Your Cost Per Lead by Building Demand. Not By Chasing It
If you’re a Canadian business spending thousands on Google Ads every month, you’ve noticed: cost per click is skyrocketing. Competition is fierce. And you’re only reaching people already searching for your competitors.
There’s a better way.
Our Brand Builder Package combines Connected TV advertising (CTV/OTT) with programmatic display advertising to build brand awareness across Canada—so when prospects search, they’re searching for YOU.
Here’s how it works:
Connected TV (CTV/OTT) puts your 15-30 second video ad on smart TVs, Roku, Apple TV, Fire TV, and streaming platforms like Netflix, Hulu, and YouTube TV. Your message reaches Canadian households while they’re relaxed, engaged, and watching their favorite shows.
Programmatic display advertising keeps your brand visible across premium websites, apps, and news sites—reinforcing your message everywhere your audience goes online. And, with our enterprise rates readily available to smaller Canadian businesses, you can finally compete with larger brands.
The result? More branded searches. Lower cost per lead. Higher-quality prospects who already know and trust your brand.
When you build demand first, your Google Ads work harder—and cost less.
Connected TV (CTV/OTT)
Your memorable 15–30 second video ad tells your story while Canadians are watching the shows they love on smart TVs, Roku, Apple TV, Fire TV, and more.
Programmatic Display
Your banner ads follow your audience across premium websites, apps, and news platforms — reinforcing your message everywhere they go.
Unified Strategy
When CTV and Display run together, they build recognition, trust, and brand recall.
The result? Future customers search for you by name — driving better CPLs and stronger ROI on Google Ads.
Connected TV Outperforms Traditional TV and YouTube
YouTube is skippable. Traditional TV is expensive. Connected TV delivers the best of both worlds
let’s compare
Connected TV Outperforms Traditional TV and YouTube
Connected TV delivers the impact of traditional TV with the precision and affordability of digital advertising.
Get started in 6 easy steps
How We Build Your Brand with Connected TV & Programmatic
6 simple steps to start growing your brand and connecting to real customers.
Step 1: Strategy & Discovery
We learn your business, audience, and goals. Then we build a custom CTV + display strategy designed to maximize brand awareness and ROI.
Step 2: Audience Targeting
We target your ideal customers by demographics, interests, behavior, location (down to postal code), and even household income—using LocaliQ’s Simpli.fi DSP.
Step 3: Creative Development
We’ll consult on your video ad creative (15-30 seconds) and display banners. Already have creative? Great—we’ll optimize it for CTV.
Step 4: Campaign Launch
Your ads go live across 150+ streaming platforms—Netflix, Hulu, YouTube TV, Roku, Apple TV, Fire TV, and more.
Step 5: Optimization & Reporting
We monitor performance daily and optimize targeting, creative, and budget allocation to maximize results.
Step 6: Monthly Reporting & Strategy
You’ll receive detailed reports showing impressions, completion rates, device performance, postal code insights, and ROI match-back (when possible).
Let’s get started!
Get Your Custom CTV Brand-Building Strategy — Built in Minutes, Not Days
If you’re tired of pounding the PPC door over and over, let’s talk honestly about how Connected TV can help you grow your brand and become the first choice in your market.
What you will get in your Free CTV Plan:
Custom CTV budget options (Good / Better / Best)
- A targeting blueprint showing exactly who we will reach
- Projected impressions & CPM’s
- Creative Recommendation that actually work on CTV
- A full funnel strategy (CTV + Programmatic + Search Lift)
Please complete this form to get started
Tell me a bit about your business so I can prepare your custom CTV strategy before our call. Your answers ensure you get a plan that’s accurate, actionable, and ready to use immediately.
Who Benefits From Connected TV Advertising?
Who is connected tv and programmatic for?
Industries Connected TV Works Great For.
TaylorMade Digital, powered by LocaliQ’s enterprise-grade technology, has delivered millions of impressions to Canadian brands across Ontario, British Columbia, and Alberta — helping them build recognition, trust, and long-term demand through Connected TV (CTV) and programmatic display advertising.
We work best with mid-market Canadian businesses generating $1.5 million to $50 million in annual revenue — companies ready to scale brand awareness but without traditional TV’s $50,000+ monthly price tag.
By tapping into LocaliQ’s volume rates with the Simpli.fi DSP, we can target audiences by demographics, household income, interests, behaviours, and even postal code — ensuring every impression reaches your real ideal customer.
Home Improvement Companies
Build trust and recognition with homeowners before they need your services. When their roof leaks or kitchen needs updating, you’re the first call.
Medi Spas & Wellness Brands
Reach affluent consumers interested in aesthetics, wellness, and self-care. CTV builds the brand authority that drives bookings and positions you as the go-to expert in your market.
Multi-Location Retail
Drive foot traffic to your stores by targeting households within precise postal codes. Perfect for regional chains and franchises looking to scale consistently across markets.
Automotive Dealerships
Stay top-of-mind with car buyers during their 6-12 month research cycle. When they’re ready to visit a dealership, yours is the one they remember.
Regional Restaurant Chains
Build brand awareness and drive visits by targeting local households. Perfect for new locations or ongoing promotions.
Jennifer Taylor
Founder – TaylorMade Digital
owered by localiq
Why Canadian Brands Trust TaylorMade Digital
What makes us different?
- 25+ years of marketing experience – I’ve run traditional TV, radio, print, and digital campaigns. I know what works and what wastes money.
- LocaliQ’s Simpli.fi DSP – Enterprise-level programmatic advertising rates and precision, finally accessible to mid-market brands.
- Hands-on strategy – You work directly with me, no juniors and no bs.
- Canadian focus – I understand the Canadian market, regulations, and audience behavior.
Get the strategic thinking of a Fractional CMO combined with the execution power of a top-tier ad tech platform at enterprise rates.
CLIENT LOVE
Why Canadian Brands Choose Jennifer Taylor. Again and Again.
Want to be our next 5-star case study?